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Preston Wittwer

I measure distance with podcasts and gauge time in movies.

Recent Posts

No Country For Old Men: Innovate or Perish

By Preston Wittwer on Apr 22, 2016 3:42:21 PM

In his American Banker article “There Will Be Blood: The Era of Engagement Banking,” thought leader Bradley Leimer discusses the future of the banking industry. Leimer suggests the next big challenge facing the industry is the full-on shift to a mobile platform. He goes on to say that the economic imperative to innovate and shift has finally come to an industry not known for innovation. Inspired by signs of mobile adaptation, an entirely new financial market and business model emerged — financial technology, or fintech for short.

Topics: Technology
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Moneyhawks: The Most Profitable Customers You Don't Know You Have

By Preston Wittwer on Apr 22, 2016 3:39:20 PM

In 2011 Javelin Strategy & Research quietly introduced a new way of segmenting and studying different types of account holders. This new theory of consumer segmentation was not shaped by age or income per usual, but instead broke down the general banking public by regular use of online and mobile banking. The group that represented the apex of this digital-first mentality was given a truly sexy name: Moneyhawks.

Topics: Marketing
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MoneyMinute: Grant Parry

By Preston Wittwer on Apr 22, 2016 11:57:44 AM

Topics: Design
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MoneyMinute: John Schulte

By Preston Wittwer on Apr 22, 2016 11:57:15 AM

Topics: Marketing
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MoneyMinute: Chris Melendez

By Preston Wittwer on Apr 22, 2016 11:52:43 AM

Topics: Marketing
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Game of Loans: Become the HBO of Digital Banking

By Preston Wittwer on Oct 27, 2014 6:08:00 PM

Big Announcements from the Video Industry

Topics: Design
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Required Fintech Reading: Oct 20-24

By Preston Wittwer on Oct 24, 2014 11:16:00 PM

 

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Required Fintech Reading: Oct 13-17

By Preston Wittwer on Oct 17, 2014 10:16:00 PM

Banks Need to Move at the Speed of Innovation
Banktech’s @Mike Strange on the best ways to stay on top of account holder expectations: innovate, experiment and find technology partners.

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Required Fintech Reading: Oct 4-10

By Preston Wittwer on Oct 10, 2014 3:07:00 PM

This week we saw extended debate about the fluctuating future of the financial industry. How is the digital age changing banks and credit unions? What should financial institutions do with their legacy systems? One proposed solution, supported numerous times in this week's stories, is for financial institutions and fintech startups to collaborate for the good of account holders.

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Required Fintech Reading: Sept 29-Oct 3

By Preston Wittwer on Oct 3, 2014 7:20:00 PM

Bigger Challenges & New Priorities Face Banking Industry
The Financial Brand’s @Jim Marous on the current period of unprecedented structural change facing the financial services industry.

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