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Essential Fintech Reading: April 25 - May 1

May 1, 2015 12:06:00 AM

Design Is The New Differentiator In Mobile Banking
Sandeep Sood, CEO of Monsoon Company, talks about how getting design right is crucial to a good banking experience.

"As understanding of basic mobile banking applications increases and the differentiation between mobile banking apps becomes less defined, the importance of mobile design takes center stage. The key is to combine functionality with simplicity."


As Banking Becomes a Utility, Consumers Shop Around
Finextra summarizes key points from Accenture's recent survey.

"The survey found that most consumers (79%) define their banking relationship as commoditised, defined by simple transactions like paying bills and receiving current-account statements."

Here's the link to Accenture's full results: How consumer choice will shape the future of payments. It includes this chart about how the difference between how Millennials and people 55 and older bank:



FinServ 25: The Most Influential Voices In Banking
The Financial Brand outlines the biggest names in fintech, as named by over 100 global leaders in the industry. If you want to know who to follow to stay in the know, look here.

"The survey included over 100 bankers, credit union executives, solution providers, consultants and analysts worldwide, asking the question, “Who do you follow, read, watch and listen to in the industry?” The panel was also asked who they respected and referred to when trying to better understand the banking industry’s transformation."


Five Reasons You Can't Ignore the Neobanks
American Banker's Alan Kline illustrates exactly why the industry should take neobanks seriously.

"Their market share may be minuscule, but they have gained some traction with millennials and the underbanked, two demographics that mainstream banks covet. They are connecting with customers in ways most banks can only dream about, turning users into genuine fans."


Personal Finance Startup MX Pulls In $30 Million Series A Funding From USAA and Digital Garage
MX was in the news this week for their series A funding.


Source: http://bit.ly/1HYuAAl 

Jon Ogden

Written by Jon Ogden

Jon Ogden is the Director of Content Marketing at MX.

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