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Making Data Actionable at Banks and Credit Unions: An Interview with 360 View

By Jon Ogden on Jul 20, 2017 3:21:51 PM

We interviewed Chris Green, co-founder and CEO at 360 View, about how to make data actionable at financial institutions. You can see the interview and read the full transcript below.

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Marketing Automation, HubSpot, and Effective Campaigns: A Conversation With Dan Marks

By Jon Ogden on Jul 5, 2017 11:50:35 AM

Dan Marks, CMO at Hancock and Whitney Bank, talks to us about how marketing automation has changed, the results he's seen from using HubSpot, and what's been most effective in the campaigns his team has run.

Topics: Interview
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How to Merge Traditional Marketing with Digital Marketing: Interview with Katelin Cweika of Avidia Bank

By Jon Ogden on Sep 7, 2016 9:00:00 AM

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Ways to Build a Great Bank Brand: Interview with Glenn Van Deusen

By Jon Ogden on Jul 20, 2016 3:42:34 PM

Glenn Van Deusen is a co-founder at Van Deusen and Levitt Associates, a corporate branding firm. In this interview we talk about how banks and credit unions are increasingly aware of the need for branding, the importance of asking "why?", and the importance of quantitative research.

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Mobile Banking Is About the Experience, Not the Device

By Jon Ogden on Jun 28, 2016 10:49:57 AM

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Teaching Students to Be Financially Fit: A Look at PwC’s Earn Your Future Program

By Jon Ogden on Jun 20, 2016 6:00:00 AM

Mitch Roschelle, Partner and Business Development Leader at PricewaterhouseCoopers (PwC), has spent a lot of time in New York schools. He’s part of PwC’s Earn Your Future initiative, which sends financial educators into schools to train students on best money management practices.

Topics: Interview
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Why Banks Need a Digital Transformation

By Jon Ogden on Jun 14, 2016 5:37:20 PM

 

Topics: Interview
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How Fintech Enhances Credit Advisory Services

By Jon Ogden on Jun 13, 2016 11:58:18 AM

This week we talked to Jeff Mandel, CEO and President of ApprovalGUARD & iQual Corporation, a national credit advisory service in the United States. ApprovalGUARD helps consumers understand what their credit information means and what to do about it. For example, if a consumer has a credit-related goal — wanting to buy a mortgage, get a car, open a credit card, build credit, rebuild credit, etc. — ApprovalGUARD provides them with information and education via their their advisors who have an average of 18 years of industry experience.

Topics: Interview
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Why behavioral data is critical in assessing consumer credit: An interview with Zaydoon Munir

By Jon Ogden on May 10, 2016 3:27:35 PM


This week we talked to Zaydoon Munir, the founder & CEO of RevolutionCredit, a company that uses behavioral data to help consumers and financial companies interact with each other more effectively.

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What makes for an effective bank + fintech partnership: Interview with Radius Bank

By Jon Ogden on May 5, 2016 11:41:14 AM

This week we talked to Chris Tremont, EVP of Virtual Banking at Radius Bank. Chris talked to us about what it’s like to be part of a relatively young bank, how digital has changed banking forever, and what makes for a good fintech partnership.

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