(Note: This article written by MX Research will be published in Credit Union Times on April 24, 2019.)
Banks and credit unions can now engage consumers with real-time, personalized “nudges” to improve their financial decision making and financial well-being
Helios by MX selected to boost customer advocacy, provide digital-first option for 100-year old bank with 235 branches
Don MacDonald shares vision for banking in "The Most Important Question in Banking Right Now" --Bank Director
John Maxfield, executive editor of Bank Director magazine sat down with Don MacDonald, CMO of MX, on Jan. 28 in Phoenix after Don spoke at Bank Director's Acquire or Be Acquired Conference.
Data is Powerful, But Not Banking’s ‘Silver Bullet’ -- article in The Financial Brand by Don MacDonald
Despite all of the hype, customer data and advanced analytics are not capable of solving all customer experience challenges. There are hurdles for financial institutions, including quality of data and constraints of systems, budgets and skill-sets. But overcoming those hurdles is not an option anymore.
Leading Upstate New York banker gains invaluable insight into customers with MX, to better serve them with the right message and product at the right time
In a May 1 story in American Banker ("With chatbots, Mercantile aims to be virtual teller, financial coach") by Mary Wisniewski, MX customer Mercantile Bank of Michigan explains how happy they are with their PFM (personal financial management) provider, MX.