Banks and credit unions can now engage consumers with real-time, personalized “nudges” to improve their financial decision making and financial well-being
Forbes contributor Ron Shevlin, in his recent column "The Artificial Intelligence Gap Between Megabanks, Community Banks And Credit Unions," had this to say about MX:
“I wouldn't be surprised to see a firm like MX stepping into the void to help smaller banks and credit unions."
Credit Union Journal reporter Melissa Angell wrote about our news yesterday that "MX data empowers Lake Michigan Credit Union members to improve their financial lives."
MX is now providing members of Lake Michigan Credit Union (LMCU) the ability to take control of their finances and track their progress towards financial well-being. See the full press release here and below.
Jane Barratt, Chief Advocacy Officer at MX, visited the CUbroadcast Studio Lounge at Money 20/20 2018 in Las Vegas to share her thoughts on the data-innovation ROI story for today's credit unions.
Ent Credit Union’s Money Insight, powered by MX, is now being offered free within Ent’s online banking and mobile app – to the 300,000 members of Colorado’s leading credit union.
See the full press release here.
Excerpt: "In a survey of hundreds of financial institutions, MX, a data focused fintech serving some 1800 credit unions and banks, asked them if they believed they were making efficient use of their data. 92% said no, according to MX CMO Don MacDonald. He added that many credit unions, when asked why they found themselves in that predicament, responded that they did not know how to get started."