Marketing Hub now offers 10 pre-built audience templates to help clients quickly target groups of customers:
- Customers with high interest external credit cards
- Customers with external credit cards but no internal credit cards
- Customers with external credit cards with high balances
- Customers with external checking accounts
- Customers with low savings balances
- Customers with external mortgages over a certain interest rate
- Customers with external auto loans over a certain interest rate
- Customers who have not accessed their accounts in the last 30 days
- Customers who have joined in the last 30 days
- Customers with accounts they could connect
These templates can be accessed through the Audiences tab in Marketing Hub.
Clients can select a tile to show each audience's conditions and to use the template to target the audience. There is also an option to export each audience.
These pre-built audiences have automatically been added to Marketing Hub, so clients do not need to make any changes on their end.