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MX lands former NUVI president as company’s first chief product officer

November 5, 2018|0 min read

Brett Allred, product visionary with track record of success, recruited to further bolster MX executive team

SILICON SLOPES, UT November 5, 2018 — MX continues to strengthen its executive team with the announcement that rising talent Brett Allred has joined MX to become the company’s first chief product officer. With this newly created position, Allred is responsible for driving significant growth by developing and expanding MX’s portfolio of award-winning solutions.

From 2014 to 2018, Allred rapidly rose through the ranks as he helped grow NUVI from a small startup to an international social media market leader which was successfully acquired in 2018. During his time at NUVI, Allred was named to Utah Business magazine’s “40 Under 40” list of up-and-coming professionals in the state.

“We recruited Brett over a long period of time—he’s simply an extraordinary talent who had multiple opportunities to run other companies,” said Ryan Caldwell, founder and CEO of MX. “I’ve rarely met anyone so talented in so many aspects of business, from programming to marketing to product vision. In his short time as our chief product officer, he has helped to fundamentally reshape the way we carry out our product development. From our structure and alignment to the products we focus on, Brett’s team is performing at an incredibly high level alongside engineering to achieve the mission and vision of MX.”

Allred said he chose MX for his next opportunity because of the company’s track record of success.

“I have been impressed with MX’s remarkable growth, product maturity and high customer satisfaction and retention rates,” said Allred. “I’m even more impressed, however, with the much larger growth opportunities going forward and am excited to be a part of the team that realizes those opportunities. Together with engineering and all of MX, we’re driving these solutions to be the beacon of the banking industry. I’m confident our all-star and growing product team will in fact help change the way financial institutions serve their customers—all starting with clean data.” 

About MX

MX is the leading provider of financial data services enabling its clients and partners to easily collect, enhance, analyze, present and act on financial data. Using MX’s platform and products, MX clients are able to understand their customers in real time like never before, allowing them to be truly customer centric, empowering them to grow faster and deliver an exceptional customer experience all while reducing costs. Founded in 2010, MX is one of the fastest-growing fintech providers, partnering with more than 1,800 financial institutions and 43 of the top 50 digital banking providers. For more information, visit

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