What Is Customer Segmentation? Benefits, Examples in Banking
April 8, 2025 | 4 min read
A 101 dive into what customer segmentation is and how if applies to banking and financial services.
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Effective Marketing Starts with Clean Data
May 10, 2018|0 min read
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Ever get frustrated with offers that have no relevance to you? MX Target lets you create segments, deploy adaptive offers, and start tracking a campaign in under five minutes with absolutely no assistance from IT. It’s all about using the data from MX Insight to place the right offer in front of the right account holders at the right time.
Note: This is the third in a series of 'It starts with clean data' videos we premiered this week at @FinancialBrand Forum. #cleandata
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