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CIBC FirstCaribbean launches online financial ‘coach’

February 28, 2022 | 20min read

Experpt from article Our Today (Jamaica), one of many outlets who covered the news on Feb. 28, 2022:

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CIBC FirstCaribbean launches online financial ‘coach’

MX-powered tool will provide data enhancement and insights to help clients better manage and improve
their finances 

Consider it your personal financial coach available at your fingertips and on call 24/7. 

CIBC FirstCaribbean has launched its newest financial tool, CIBC FirstCaribbean 1st Insights, to help clients better manage and improve their finances. The newest tool in the bank’s ongoing journey to make banking, personalised, easy and responsive, is available to the bank’s Online Banking and Mobile App users.

Mark St Hill, managing director, Retail and Business Banking at the bank, was thrilled with the tool, noting that it would offer clients “personal, predictive and proactive guidance”. 

St Hill explained that, with “CIBC FirstCaribbean 1st Insights, you will receive a daily feed to your financial wellness at your fingertips. It gives you tailored, real-time information about your finances based on your savings or chequing account activity serving up the insights that matter most to you."

Created in conjunction with financial data platform MX, whose award-winning data enhancement platform and MXinsights are powering the new tool, CIBC FirstCaribbean 1st Insights will monitor your finances and offer insights that guide you to stay on track with your budget. 

Read the full press release from CIBC FirstCaribbean here.