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Beyond the "Big Data" Buzzword

By Jon Ogden on Jul 13, 2015 1:51:57 PM

Do you have the ability to mine real-time insights on end users and immediately put those insights to use?

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Infographic: 5 Big Data Essentials for Bankers

By Jon Ogden on Dec 14, 2014 1:53:00 AM

Stop Making Big Data Blunders

According to Gallup Research's recent study, over half (53%) of fully engaged customers have received an ad from their primary bank for a product they already had. In the age of targeted marketing, sending general blanket ads to all your account holders just won't cut it.

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