The Financial Brand: How Open Banking Increases Data Value for Banks and Consumers

The Financial Brand
How Open Banking Increases Data Value for Banks and Consumers
By MX Research
July 15, 2022

By using open banking to provide simple connectivity and data sharing between a consumer's bank accounts and the third-party apps they use, both the consumer and their financial institution will see a more complete data picture. That will enable greater personalization and an improved customer experience.

Read the full article on TheFinancialBrand.com here.