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The financial industry is on the cusp of a new horizon. Complex and siloed legacy technology infrastructure hinders innovation and prevents consumers from accessing their financial data in a secure and reliable way. Simply put, financial data today is closed off. It’s difficult to access, causing ripples throughout the industry and creating friction in the customer experience.
At MX, we believe the future of our industry means embracing Open Finance. Open Finance begins with secure and reliable access for consumers to share their data with the financial apps and tools they choose to use.
72% of consumers say they would switch their primary bank if it didn’t connect to their favorite financial app.
(Source: MX Research Report — Consumer Trends in Digital and Mobile Banking)
In this post, we will cover:
While Open Finance has been widely adopted in Europe and Australia, North America has its own perspective and regulations for what consumer-permissioned data sharing looks like in the future. As open finance regulations take hold in the U.S., from market-driven to government mandates, we are entering the next phase of secure data sharing.
Open Finance is the next step beyond Open Banking, enabling access and sharing of consumer data to even more financial products and services — not just banking.
MX defines Open Finance as the ability to access and act on financial data to build personalized experiences, increase the pace of innovation, and drive industry collaboration. Open Finance enables everyone to access and act on financial data to:
Open Banking is the structured and secure consumer-permissioned sharing of data via open banking APIs between financial service providers. Unlike Open Finance, Open Banking is limited to retail and investment banking. Check out this blog post to understand more about what is Open Banking and see examples.
Open Finance is the next step beyond Open Banking, enabling access and sharing of consumer data to even more financial products and services — not just banking. This includes loans, consumer credit, investments, and pensions. It also enables wider integration of financial data with non-financial industries, such as healthcare and government. In Open Finance, consumers grant trusted third parties access to their financial footprint for better experiences and personalized solutions to improve financial wellness.
Want to learn more about Open Finance? View more Open Finance resources.
Today, the majority of financial data sharing is done through screen scraping, which is less secure, limits the visibility of financial institutions to see where their customers share data, and requires consumers to share their usernames and passwords with a third party.
FDATA reported that nearly 90% of data being shared is done by “other technology,” and only 10% is shared using APIs.
Consumer data sharing typically occurs in one of three ways:
1. Screen Scraping or Credential Sharing
Screen scraping or credential sharing require consumers to share their credentials (username and password) with the data recipient to gain access to their data. Screen scraping is less secure than more modern connectivity solutions like open finance APIs and places a heavy technical burden on bank infrastructure, which creates unstable customer experiences as a single point of access.
2. Whitelisted IPs
Whitelisted IPs allow the financial institution to sanction data sharing with specific IP addresses and see who is accessing their consumers’ data. Whitelisted IPs ensure a higher connectivity rate for consumers linking their accounts to valuable third-party apps, creating a more consistent experience.
3. Open Finance APIs
Open finance APIs allow consumers to access their transaction data without the need to share usernames and passwords, and eliminate the technical burden of screen scraping. Direct connections replace credentials with tokens, delivering higher levels of security, faster speeds, and higher connection success rates.
Of all the benefits that Open Finance provides, the most important is protecting consumer data while giving them control over sharing their financial data. Current data-sharing methods like screen scraping, for example, put a customer at higher risk unless careful security protocols are in place.
Open Finance helps alleviate security concerns and improves the experience for the consumer by offering:
This is why leading organizations are on a journey to Open Finance, moving from screen scraping to whitelisted IPs to direct open banking API connections and open finance APIs.
MX adheres to FDX specifications and standards. In order to maintain clarity and continuity, we use their terminology in our definitions.
Data Providers: The entities that hold End Users’ Financial Account Information, including, without limitation to, banks, credit unions, and brokerages.
Data Recipients: Service companies, applications (financial apps), financial institutions, products, and services where End Users (on their own or through their End User Delegates) manage or act on their finances, whether actively managing their finances (such as moving money or applying for credit) or passively doing so (such as garnering recommendations or insights).
Intermediaries: These are the intermediaries that facilitate financial data access, transit, storage, and/or permissioning on behalf of data recipients or end users, also commonly referred to as “Data Aggregators.” In some cases, intermediaries do not have a direct relationship with the end user. The data may be passed through without modification or normalized in line with permitted objectives (e.g., parsed for readability or used to confirm other data). Data Aggregators should not be misidentified with parties who do not obtain end users’ consent but gather data, sometimes referred to as Data Brokers or Data Harvesters.
Open Finance is being driven heavily by the market and consumer expectations but regulations will ultimately shape the best practices and standards for consumer data sharing.
In 2021, the White House issued an executive order that pressed the Consumer Financial Protection Bureau (CFPB) to finalize rulemaking on Section 1033 of the Dodd-Frank Act, the legal basis for Open Banking and Open Finance. The CFPB shared an advance notice of proposed rulemaking in late 2020 to guide how it might most efficiently and effectively develop regulations to implement Section 1033 of the Dodd-Frank Act, which provides for consumer rights to access financial records. Next steps include a SBREFA panel to elicit feedback from a panel of small businesses on potential impacts of proposed regulation.
At the same time, the CFPB recently announced it will use a 2010 legal authority to supervise non-bank companies that “pose risk” to consumers in an effort to “level the playing field” between banks and nonbanks. Supervisory determinations will likely focus on individual neobanks, ‘Buy Now, Pay Later’ companies, ‘super-apps’, and big tech.
In 2020, the OCC released new risk management guidance on third-party relationships, specifically called out screen scraping. The guidance calls on supervised banks to conduct governance over aggregators who employ credential-based scraping to collect customer data regardless of whether or not the aggregator has a contractual relationship with the bank.
Bottom line: As the finance industry awaits the codification of consumer data rights through Section 1033 rulemaking, banks and nonbanks have an imperative — competitive and regulatory — to lay groundwork for secure, consumer-permissioned data sharing now.
Open Finance puts the consumer in control of their data. It means that companies, financial and otherwise, can build and offer solutions that help them understand and manage their financial lives better. And, it provides a foundation that gives consumers and financial providers better access, visibility, and control into who has access to financial data.
With the freedom and flexibility that Open Finance enables, consumers have more choice and control over the data they share and how they engage with their finances. And, they gain unparalleled access to a broader range of products and services.
Open Finance enables a more secure way for financial institutions to enable consumers to share their financial data with financial apps and other third parties — and a more complete picture of their customer’s finances. As a result, financial institutions can collaborate with various providers to deliver a wider variety of services to their customers based on consumer data, uncovering new business models and innovations.
With secure and reliable connections powered by open finance APIs, fintechs can deliver products uniquely designed to meet consumer needs. Fintechs and other third parties gain a broader and more accurate basis upon which to create consumer-centered financial technologies outside of the financial institution.
Want to learn more? Read the Ultimate Guide to Open Finance.
MX provides the most trusted and reliable open finance APIs to unlock the value of financial data. Our current offerings include:
Securely connect to and verify consumer financial data.
MXaccess: improves the data sharing experience between financial institutions and third parties on behalf of the consumer. Learn more about MXaccess.
MXapi: delivers fast, reliable, and secure connections to enhanced, verified financial data. This is achieved through a complete suite of connectivity and verification API solutions.
Make financial data actionable with context, cleansing, and categorization.
MXdata: delivers enhanced, verified financial data to enable better decisions, experiences, and outcomes. Learn more about MXdata.
Deliver personalized digital and mobile money experiences that drive growth.
MXinsights: an actionable intelligence platform that enables organizations to gain more value from their data, power the best experiences, and improve engagement so their consumers can become financially strong. Learn more about MXinsights.
MXmobile: a fully-featured digital banking platform that empowers financial institutions and fintechs to deliver data-driven, contextual, and personalized experiences. Learn more about MXmobile.
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